conDati Named in Gartner, Cool Vendors in AI for Marketing
Each year, Gartner analysts nominate new and innovative vendors, that have the potential to transform their markets, to be recognized as Cool Vendors. conDati is proud to be named as one of only three 2019 Cool Vendors in AI for Marketing.
In Gartner’s words, AI thrives in conditions where there is an abundance of cause-and-effect data, a large number of possible actions, and little time to analyze complex decisions. Marketers routinely struggle with these kinds of conditions, so marketing is fertile ground for AI solutions.
At conDati we are on a mission to provide marketing executives and hands-on marketers with the comprehensive and real-time visibility, predictive models, and science-based recommendations they need to maximize marketing’s contribution to business success. Our marketing data science platform helps brands drive growth and gain competitive advantage by applying AI and machine learning to provide powerful, useful, cost-effective campaign intelligence. This includes:
- Cross-channel data unification and visualization
- RevenueLift™ optimization for paid social and search
- Performance forecasting across engagement and revenue
- Algorithmic, unbiased journey attribution
- Audience segmentation and propensity scoring
Marketers can take advantage of the full featured platform or can start with what they need today and turn features on as they need them. Going from manual, time-consuming cross-channel reporting, to real-time AI-powered advanced analytics in just a few weeks.
“Marketing and e-commerce leaders who need performance reporting or to optimize marketing spend across siloed marketing technologies, especially in digital channels, should investigate conDati. -- Report G00378501”
Interested in learning more? See conDati RevenueLift™ in action by completing the request a demo form.
If you are a Gartner client, view the report here to find out what impressed Gartner most about conDati.
Gartner, Cool Vendors in AI for Marketing, Mike McGuire, Jason McNellis, Andrew Frank, 8 October 2019
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